Sender Reviews – Update
June 27 2010, 8:00pm
We launched Sender Reviews a couple of weeks ago so that you could voice your opinions about the companies that send you email. We have been delighted with your feedback and of course your reviews like this one from Ben about Mint.com
"Unusual Spending in X. I love getting these emails. Helps me make sure that no one else is spending my money, but also keep tabs on my own spending habits."
or this from Luke about Amazon.com
"As much as Amazon can be overbearing, they must have a very good success rate with these emails, because I catch myself clicking through way more than other advertisers, due to their "smart" suggestions…" But it hasn't all been praise that you have dealt out, as you can see Keith is not impressed with eBay.
"Lots of junk mail from them. Goes straight into the spam folder." and Chuck thinks Overstock.com could do a better job.
"I do NOT like how their emails are "jam packed". It makes me not want to open them. I would rather settle for a few deals than have as many as they send."
But our first Sender Review winner of a $25 Amazon Gift Card is Ken Yagelski with some great reviews of the emails sent by American Airlines, Overstock.com, LinkedIn and Wells Fargo.
"Account alerts are usually welcome, but many of the marketing materials are repetitive and are generally ignored."
These reviews help your friends and family make the most of their email subscriptions, by highlighting the good and letting them avoid the bad. Keep writing your reviews, and you too could win a $25 gift card.

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Via: http://blog.otherinbox.com/2010/06/28/sender-reviews-update/

